Sunday, 14 September 2014

Film openings - Bruce Almighty



Evaluation
(from 0:40 to 3:00)

At the very beginning of this movie opening, the audience are introduced to a male voice; what they'd assume to be the main character of this film (Bruce). A female voice then speaks, where she mentions information about a large cookie that Bruce has to wear a hairnet around because of "health department". It is usually the women who would dismiss wearing a hairnet because they'd just styled their hair, but this time round it's the man who attempts to escape wearing it as he states "the hair is perfect" referring to his own. This is humorous, indicating that the movie could be possibly based around comedy. During that whole scene, the screen is pitch black, with white titles blurring in and out whilst the audience pay attention to the conversation taking place in the background. 

We are then introduced to the face of the male voice, popping his head into play with a hairnet placed uncomfortably over his 'perfect hair', and the reason behind the sarcastic expression painted upon his face. He then looks to the ceiling and asks God why he hates him - another piece of comedy - which was aimed to make the audience laugh. Different camera shots are then shown, displaying Bruce to be a news reporter with cameras in his face and a microphone in his hand. News reporters are stereotypically supposed to be mature, which is ironic because this news reporter has already been portrayed to be quite the opposite, faking a smile and beginning his roleplay, laughing at his own jokes along the way. 

Names behind the characters in the movie continue to blur in and out of the screen whilst Bruce performs his speech about the cookie which is a clever and subtle way to include titles. 

The chef in the background begins to pick his nose - gross. This reaction of mine was the perfect example of what the producers wanted the audience to have, and they succeeded. The relaximg chime that had been playing the whole way through this movie opening suddenly came to a halt, focusing the attention onto the unhygienic chef when Bruce spotted him. Bruce looks close up into the camera, pinging his hair net and making another joke "it's a good thing we're wearing these today, 'cause I wouldn't want any stray hairs to fall into the boogah." A comedy movie? Most certainly.

A whole scene is filmed of Bruce interviewing the old woman who wants to make buffalo's biggest cookie, "So tell me mamma, why make Buffallo's biggest cookie?", where she mentions people's assumptions of the large chocolate sprinkles being rat pellets. They then cut this, and re-film it all over again, Bruce asking the same question and expecting a more professional response. "So tell me mamma, why make Buffallo's biggest cookie?" Everything is very very comical.

The background music becomes a lot more dramatic when the large cookie is brought out, emphasising the scene and creating a larger impact on the audience. Without the music, the size of the cookie wouldn't be as overwhelming. At 3 minutes in (the end of the film opening) it finishes with the cookie being the world's new record for "the largest cookie". Who knew a cookie could create such an amazing film opening. 

Humour was demonstrated in many places throughout this opening scene, along with many different angles being shot and music being played in all the right places. 

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