Our Logo
Below is our logo design that we created on Photoshop. We altered the background of the logo and the title colour to create two different examples. We created the white one to use on white documents e.g. talent and location release forms. We then created one with a black background because this will be less harsh on the viewers eyes when it comes up on their cinema screen; white would probably blind them.
Existing Logo's
Below are three existing logo's that consist of only the colours black and white. This is simple, neutral and subtle rather than bold and in your face with colour. We felt that the black and white theme had a slight tinge of romance in it through 'Deli' being in the squiggly font. So romance is portrayed slightly even without the colours red/pink that are stereotypically associated with love.
After studying a variety of existing logos, we felt that we should keep our one simplistic and stick with the theme of black and white. This allows the black writing to stand out against the white background and vice versa.
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